Zawadzki

Advisory

I help ad tech companies scale revenue internationally — by re-engineering US-built products for EMEA and APAC markets through the right commercial model, local partnerships, and direct operator execution.

Track record:

  • Scaled MediaMath EMEA & APAC revenue from $20M → $40M.

  • Scaled Spree7 from $0 → $5M and led to a successful exit.

What I do

  • Define and execute market entry with a clear commercial model, local partnerships, team evolution — from central coverage to local presence — and early market traction.

  • Identify, structure, and activate high-impact partnerships across SSPs, DSPs, publishers, and data providers to unlock scalable distribution and revenue.

  • Translate product capabilities into clear positioning, measurable value, and repeatable revenue models. Includes CTV market access — programmatic curation and inventory packaging for EMEA and APAC buyers.

Who I work with

  • Ad tech platforms (SSP, DSP, data, measurement)

  • CTV and streaming companies

  • Leadership teams responsible for international growth and revenue scale

  • VCs and advisors supporting ad tech portfolio companies expanding internationally

Background

15 years building and scaling programmatic and CTV businesses across EMEA and APAC.

  • Grew MediaMath EMEA & APAC from $20M → $40M, managing 100+ FTEs across multiple markets

  • Built Spree7 from $0 → $5M in revenue and led it to a successful acquisition by MediaMath

  • Launched Western European operations for Adlook (RTB House Group) from scratch

  • Structured ecosystem partnerships with Hakuhodo (Japan), Disney+Hotstar (India), Havas (EMEA), and DoubleVerify (Global)

How I work

Senior operator, not a slide deck consultant. I've built and run the teams, signed the deals, and managed the P&Ls. That's what you get access to.

Audit

Rapid assessment of market, product, and commercial setup to identify constraints, opportunities, and priorities.

Execution

Targeted projects (4–8 weeks) with clear deliverables and measurable outcomes.

Advisory

Ongoing support for leadership teams navigating complex growth challenges.

Engagement

Direct, senior-level involvement throughout. No leverage model.

Typical engagements include:

  • Market entry and international scaling

  • Partnership strategy and execution

  • Product positioning and revenue optimization in CTV / programmatic

  • Team structure and resourcing model for international markets

Get in touch